Home bakery pilot

Turn messy WhatsApp orders into one guided customer journey.

Creamy Mood needed cake enquiries, booking details, WhatsApp follow-ups, and owner review to move through one clear system. Just Wake built the storefront, intake flow, and CRM layer around how the bakery actually works.

Live cake storefront Guided order intake WhatsApp context Owner CRM
Creamy Mood customer journey30-second demo
Manual chasingReduced

Customers submit cake type, flavours, pickup date, message, and contact preference before the owner reviews the order.

Customer conversationsCentralised

WhatsApp messages sit beside the operational record, so replies stay connected to the booking.

Owner focusProtected

Less time is spent collecting repeated information, leaving the team free to focus on baking cakes.

Use cases

Built around the points where service businesses lose time.

Explore cake ordering with Creamy Mood or corporate wellbeing bookings with Treat Your Staff.

Treat Your Staff logo

More time delivering wellbeing. Less time coordinating it.

Treat Your Staff delivers workplace wellbeing services, including chair massage, yoga and mental health support. Just Wake built a booking and CRM platform that brings corporate clients, therapists and the operations team into one connected workflow.

Visit Treat Your Staff →
Chair massage service imagery used in the Treat Your Staff booking project
Service imagery from the Treat Your Staff project.
Explore the client, therapist and admin workflow
  1. Corporate clients request the right session.

    A dedicated client portal captures the service, location, date, time and attendance details in a structured booking request.

  2. Therapists keep their availability and bookings together.

    The therapist portal brings weekly availability, profile details and assigned sessions into one workspace. Availability checks account for existing bookings.

  3. The operations team reviews and coordinates delivery.

    The admin portal supports request approvals, therapist assignment, client account management and a calendar view of bookings and coverage.

Discuss your booking workflow →
Lead capture Booking management Customer service Repeat orders

What changed for Creamy Mood.

  1. Customers start with the latest cake storefront.

    Real product photography, cake categories, review links, and order calls-to-action guide people before they message.

  2. The order flow captures the missing details.

    Size, flavour, filling, pickup time, cake message, and WhatsApp preference are collected in a structured flow.

  3. The owner reviews everything in one CRM.

    Orders, customer details, pickup status, and chat context are available without searching through scattered messages.

Creamy Mood WhatsApp and CRM dashboard

Screens from the working system.

Clear customer entry points, structured order intake, owner review, and WhatsApp context.

Creamy Mood storefront

Live storefront

The latest cake photography and Creamy Mood brand open the journey with appetite and trust.

Creamy Mood guided order form

Guided order intake

Customers choose cake collections and submit order details before the owner needs to respond.

Creamy Mood CRM orders

Owner CRM

New orders, pickup times, statuses, and customer records are visible in one operational dashboard.

Creamy Mood WhatsApp CRM

WhatsApp context

Customer messages stay beside the booking record, so service replies and admin actions stay aligned.

Client result
Admin moved out of the owner's head and into the system.

Creamy Mood was highly satisfied with the output. The workflow reduced repetitive admin, sped up operations, and gave the team more time to focus on cake production.

Build a workflow like this